Source: The Drinks Business
Speaking at the second International Sauvignon Blanc Celebration in Marlborough, New Zealand, last month, Hamlet told attendees:
“The way we grow grapes today will not be acceptable in the future. We need to respect the land, learn to adapt, and stop using pesticides and herbicides. We live in a world of conscious, value driven consumers who want products that reflect their values. We need to listen to them as they hold the power.”
In order to produce quality fruit with great resilient, Hamlet stressed the need for winemakers in New Zealand to look after their land.
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"Organics is profoundly simple – it’s growing without synthetic products. It can be expensive initially but is worth it in the long run,” he said.
There are currently 1,715 hectares of certified organic vineyards in New Zealand, accounting for 4.5% of total vineyard area.
Central Otago leads the way in organic viticulture with 16% of vineyards in the region certified organic. New Zealand exports NZ$46m of organic wine a year.
Read more at The Drinks Business
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