Monday, February 4, 2019

Predictions: Loire Regional Director says organic becoming prerequisite, Bertrand sees growing green trend

Nicolas Emereau, director, Alliance Loire

Source: The Drinks Business

The Drinks Business, a UK beverage magazine, asked French wine leaders about their predictions for 2019

Nicolas Emereau, director, Alliance Loire: “People are concerned about wine’s environmental impact, and also additives. Organic, Fairtrade and responsible farming trends will increase; not as an end in itself but as a prerequisite. In 2019, we should rediscover the wines from the cool French regions: Burgundy, Alsace, and Loire Valley have their role to play.

“The main thing, in my mind, will be the reds. With the 2018 vintage, we could change the ideas that many people have about reds from northern regions.”

Gerard Bertrand
“Organic wines, rosé wines, and the rediscovery of old varieties may be the main trends for 2019. Consumers are more aware that going green is essential to preserve our planet. As a pioneer in biodynamic farming in France, this is something we have believed in for many years.

“That said, making world-class rosé is an extension of our savoir faire. The category can definitively be sustained. We also believe that white varieties have great potential in the market. This year, we’ll extend our Côte des Roses range with a Chardonnay expression and a new bottle design.”

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